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Hey I'm Leighton. I build my Google Ads with one simple goal: get you real enquiries, not “traffic”. Clean setup, tight targeting, and tracking that actually tells the truth.
We tried Google Ads… it spent money but didn’t get many leads. Why?
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Usually one (or more) of these:
  • too broad (wrong searches, wrong suburbs, wrong intent)
  • no negative keywords (you pay for junk clicks)
  • landing page isn’t built for conversions
  • tracking is cooked (leads happening but not counted)
  • campaign type mismatch (eg. Performance Max when you needed Search)
Fixing the basics often changes everything.
What do you actually manage? Like… what’s included?
Delivered
Typical setup/management includes:
  • Search campaign structure (tight themes)
  • keyword + negative keyword build
  • ad copy that matches what people actually search
  • conversion tracking (calls, forms, bookings)
  • location targeting + schedules
  • ongoing tweaks: bids, ads, keywords, landing page notes
And yes — accounts stay in your name.
What budget do I need? I don’t want to waste money.
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Depends on your industry + competition, but here’s the honest version:
  • small budgets can work if targeting is tight and the offer is clear
  • if clicks are expensive, we focus on high-intent keywords only
  • if your site can’t convert, we fix that first (otherwise you’re lighting cash up)
Message me your industry + area and I’ll tell you what’s realistic.
Sweet. What do you need from me to quote / audit it?
Delivered
Send me:
  • your website + what you sell
  • your service area (suburbs/region)
  • your current monthly ad spend (rough is fine)
  • what counts as a “lead” for you (call, form, booking)
I’ll reply with: what I’d do, what it’ll cost to manage, and what to expect.